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Author: admin

What Dog Training Has Taught Me About Digital Advertising. Three months ago my husband and I made the silly decision that we were ready for a dog. When I first lay my eyes on Shep, a Merle Lurcher whose blue eyes bore deeply into my soul I knew that it was love at first sight. […]

Aon Scéal?

by admin

The Subtle Strength of Story When Matthew, Mark, Luke and John sat down to write the bible, they didn’t write an instruction manual, they wrote stories. Why? Because even then, they knew people connected to stories. It was true then, and it’s true now; us humans love stories. From stories being passed down through generations, […]

How did you get your job?

by admin

There are a few ways you can get into advertising. You know someone. You know someone who knows someone. You do the advertising course, internship, internship, patch together a portfolio  and interview everywhere until you get a job. Or you don’t do any of that and you have a bunch of transferable skills and enough […]

Javelin Media Trends 2023

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My name is Roisin, Media Account Director here at Javelin. As we enter the New Year, I would like to share some thoughts on the TV and audio planning landscape as the platform options continue to grow into 2023. Over the past decade, year in year out we hear about the diversification of where people […]

Hand-built by robots 

by admin

Artificial Intelligence & The Consequences What are the consequences for art directors and copywriters when artificial intelligence can create art and copy. Is this an existential crisis or a handy new tool? Artificial intelligence programs such as Mid journey, DALL-E and Stable Diffusion can create rich imagery from textual descriptions. ChatGPT can write copy generate […]

A Day in the Life at Javelin

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It has been almost a year to the day since my career with the media team in Javelin started. In many ways it feels like I have been here for years, yet everyday still feels fresh with new challenges and opportunities to learn as the media landscape continues to evolve, much like myself. Therefore, it […]